Scentlogue Digital Brand
I got commissioned to visualize Scentlogue as a digital olfactory brand to develop its visual identity, concept, and language.
Scentlogue is a personalized mobile application for fragrances that suit your personality.
Using a combination of user personality test responses and highly-enhanced machine learning technology, the app can recommend the user the perfect scents tailored to their need.
Users will be matched to perfumes and offered the option to either order samples or are redirected to purchase the perfume.
Types of Personalities
THE MAKER
​
They are quiet and reserved. They love analyzing signs and symbols and consider them metaphors with deeper meanings related to life. They are lost in their imagination and daydreams, always drowned in the depth of their thoughts, fantasies, and ideas.
THE VISIONARY
​
They are intelligent and knowledgeable and need to be constantly mentally stimulated. They have the ability to discuss theories and facts in extensive detail. They are logical, rational, and objective in their approach to information and arguments.
THE COMMANDER
​
They focus on external aspects and deal with all things rationally and logically. They live in a world of possibilities and often see challenges and obstacles as great opportunities to push themselves. They seem to have a natural gift for leadership, making decisions, and considering options and ideas quickly yet carefully.
Scentlogue UI Screen Designs
